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Inspiring Change: Leadership Strategies for Creating a Culture of Innovation

Innovation is treated as a condition of survival, not a luxury. Kodak’s failure to move with digital photography is the caution.

TL;DR

A culture of experiment is built when leaders make it safe to speak, give time and teaching, model the behaviour themselves, and give constructive feedback when an idea does not work.

The article in brief

The article argues that organisations that will not innovate risk being overtaken. Three reasons are given for making innovation ordinary: productivity, because new practices reduce friction; distinction, because different products can stand apart; and reputation, because a forward-looking name draws trust.

Leaders, it says, set the tone. Practical steps include learning from people who have already tried and failed; creating an inclusive room where ideas can be voiced, including those that do not yet look “good enough”; providing mentors and training so that not everyone has to invent method from scratch; leading by example when taking a risk; and refusing to punish a “bad” idea so harshly that people stop trying.

The close is that the person at the front of a business has a direct part in whether creativity is rewarded or quietly shut down.

The full article is published on www.NLP4India.in.

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